Cookie Policy

Effective Date: July 1, 2026 Last Updated: July 14, 2026 This Cookie Policy explains how the Parents & Alumni Club at Vanderbilt (“Parents Club,” “Club,” “we,” “us,” or “our”) uses cookies and similar technologies when you visit VanderbiltParentsClub.com (the “Website”). This Cookie Policy should be read together with our Privacy Policy, which explains how we collect, use, disclose, and protect personal information.

1. What Are Cookies?

Cookies are small text files placed on your computer, smartphone, tablet, or other device when you visit a website. Cookies allow websites to recognize a device, remember preferences, maintain login sessions, measure website usage, and provide other functionality. We may also use technologies that function similarly to cookies, including browser local storage and session storage. For purposes of this Cookie Policy, references to “cookies” include these similar technologies unless otherwise stated.

2. How We Use Cookies

The Website currently uses cookies and similar technologies for the following purposes:

• Operating essential Website functions
• Allowing members to log into and use their accounts
• Maintaining Website security
• Remembering cookie preferences
• Determining whether a visitor’s browser supports modern emoji characters
• Measuring Website traffic and usage through Google Analytics
• Understanding how visitors find and interact with the Website
• Improving Website performance and content

We do not currently use cookies for targeted advertising, behavioral advertising, or the sale of personal information.

3. Types of Cookies We Use

Strictly Necessary Cookies

Strictly necessary cookies support the basic operation and security of the Website. These cookies may be used to:

• Maintain member login sessions
• Authenticate registered members
• Protect account information
• Test whether a browser accepts cookies
• Prevent unauthorized access
• Maintain Website security
• Remember cookie-consent choices

Because these cookies are necessary for the Website and membership account features to function, they generally cannot be disabled through the Website’s cookie preference tool. You may be able to block them through your browser settings, but doing so may prevent you from logging in or using certain Website features.

Analytics Cookies

We use Google Analytics to understand how visitors use the Website. Google Analytics may collect information such as:

• Pages visited
• Time spent on the Website
• General geographic location
• Browser type
• Device type
• Operating system
• Referring website
• Links and Website features used
• Approximate number of Website visits
• Session and interaction information

Google Analytics uses identifiers and first-party cookies to distinguish one visitor or browsing session from another. The information is used to create aggregated Website traffic and performance reports. We use this information to understand Website usage, identify technical issues, improve content, and improve the membership experience. Google Analytics cookies are not used by us to directly identify members by name, email address, telephone number, or mailing address. Where required by applicable law, Google Analytics cookies will not be activated until you provide consent through our cookie-consent banner or preference tool.

Functional Browser Storage

WordPress, the software used to operate the Website, may use a browser session-storage item named wpEmojiSettingsSupports. This technology tests whether your browser can display modern emoji characters correctly. The result allows WordPress to determine whether it needs to load additional emoji-support files. This information:

• Is used for Website display functionality
• Does not identify you by name
• Is not used for advertising
• Is not used to track you across unrelated websites
• Is generally removed when the browser session or tab is closed

Although this technology is not a traditional cookie, it is disclosed in this policy because it stores a limited setting within your browser.

4. Cookies and Similar Technologies Currently Used

Name	Provider	Category	Purpose	Typical Duration
_ga	Google Analytics	Analytics	Distinguishes Website visitors and supports Website traffic measurement.	Up to 2 years
_ga_<container-id>	Google Analytics	Analytics	Maintains and persists information about a visitor’s Google Analytics session. The exact suffix varies based on the Website’s Analytics property.	Up to 2 years
wpEmojiSettingsSupports	WordPress	Functional browser storage	Records whether the browser supports modern emoji display.	Browser session
wordpress_test_cookie	WordPress	Strictly necessary	Tests whether the browser is able to accept cookies.	Browser session
wordpress_logged_in_<identifier>	WordPress	Strictly necessary	Recognizes an authenticated member and maintains the member’s logged-in session. The exact suffix may vary.	Login session or based on login settings
wordpress_sec_<identifier>	WordPress	Strictly necessary	Supports secure authentication for logged-in members. The exact suffix may vary.	Login session or based on login settings
Cookie preference cookie	Website consent system	Strictly necessary	Remembers whether a visitor accepted, rejected, or customized cookie choices. The exact name depends on the cookie-consent system being used.	Based on consent-system settings

Cookie names and expiration periods may change due to updates to WordPress, Google Analytics, Website plugins, security settings, or the Website’s cookie-consent system.

5. Google Analytics

Google Analytics is provided by Google. Google may process Website usage information on our behalf to provide analytics reports and related services. Google may receive information such as cookie identifiers, IP address information, browser information, device information, approximate geographic information, and Website interactions. Google Analytics primarily uses first-party cookies, meaning the cookies are associated with VanderbiltParentsClub.com rather than appearing as cookies from an unrelated advertising website. The information generated through Google Analytics may be transmitted to and processed by Google in accordance with Google’s privacy practices and applicable contractual terms. We do not authorize Google Analytics to collect membership registration fields such as:

• Member names
• Email addresses
• Telephone numbers
• Mailing addresses
• Spouse names
• Graduation years

Website forms and account pages should not transmit these fields to Google Analytics as analytics event data.

6. No Advertising Cookies

The Website does not currently use:

• Google Ads remarketing cookies
• Meta or Facebook advertising pixels
• Cross-site behavioral advertising cookies
• Third-party advertising networks
• Cookies used to build advertising profiles
• Cookies used to sell or share personal information for targeted advertising

If advertising or additional tracking technologies are added in the future, we will update this Cookie Policy and provide any consent or opt-out choices required by applicable law.

7. Managing Your Cookie Preferences

Where available, you may manage nonessential cookies through the cookie-consent banner or cookie preference tool displayed on the Website. Your options may include:

• Accepting all cookies
• Rejecting nonessential cookies
• Accepting analytics cookies
• Changing a previous cookie preference

Strictly necessary cookies may remain active because they are required for account login, Website security, consent management, or other essential functions. You may also manage or delete cookies through your browser settings. Most browsers allow you to:

• View stored cookies
• Delete individual cookies
• Delete all cookies
• Block cookies from certain websites
• Block all cookies
• Receive a warning before a cookie is stored
• Clear local storage and session storage

Blocking all cookies may interfere with the Website. In particular, you may be unable to log into your membership account, remain logged in, submit forms, or use certain member features.

8. Changing or Withdrawing Consent

Where consent is required, you may change or withdraw your consent at any time through the Website’s cookie preference tool. Withdrawing consent does not invalidate processing that occurred before consent was withdrawn. After changing your preference, you may also need to delete previously stored analytics cookies through your browser settings. Changing your Website preference prevents future nonessential cookie activity but may not automatically remove cookies already stored on your device.

9. Do Not Track and Browser Privacy Signals

Some browsers provide “Do Not Track” settings or other browser-based privacy preference signals. Because there is not one universally accepted technical standard for every Do Not Track signal, the Website may not respond to all such signals in the same manner. Where required by applicable law and supported by our Website technology, we will process recognized browser-based privacy preference signals as requests to limit applicable data processing.

10. Third-Party Websites

The Website may contain links to Hilton, hotel reservation systems, Vanderbilt-related resources, social media services, app stores, restaurants, attractions, or other third-party websites. When you follow a link to another website, that website may use its own cookies and tracking technologies. Those cookies are controlled by the third-party website and are governed by that third party’s privacy and cookie policies. This Cookie Policy applies only to cookies and similar technologies used through VanderbiltParentsClub.com.

11. Updates to This Cookie Policy

We may update this Cookie Policy when:

• New cookies or technologies are introduced
• Website functionality changes
• New service providers are added
• WordPress or Website plugins are updated
• Membership services change
• Legal or regulatory requirements change

The revised policy will be posted on this page with an updated “Last Updated” date. Material changes may also be communicated through the Website, cookie banner, membership account, or email where appropriate.

12. Contact Us

For questions about this Cookie Policy or the Website’s use of cookies, contact: Parents & Alumni Club at Vanderbilt Homewood Suites by Hilton Nashville Vanderbilt 2400 West End Avenue Nashville, Tennessee 37203 Telephone: (615) 340-8000 Email: BNAVB_homewood@hilton.com Please include “Cookie Policy Question” in the subject line of your email. [local_consent_cookies]